Brown Clothes presents ‘Wholeness’ collection 2011-2012

Melanie Brown’s debut independent fashion show for her label, Brown Clothes 

Designer Melanie Brown presented Brown Clothes’ debut independent show in The College Hotel in Amsterdam yesterday. This playful collection is inspired by the theme ‘wholeness’ and is characterized by the use of luxury materials and beautiful details. It is a unique and stylish collection with elements that can be worn for special occasions as well as every day.

This all-embracing autumn/winter 2011-2012 collection is inspired by the theme ‘wholeness’. Wholeness is a collection about striving for harmony in the chaos, which we have created. Everything plays around an asymmetrical hole.

The collection plays with forms, at first staying close to the body, playing with lines that form a tailored tightness and then moving away, creating volume and new shapes, with the silhouette constantly changing.

The collection is elegant and rich ranging from elegant evening dresses to sportier every day wear. There are playful capes and tailored jackets with beautiful and unusual cuts. Melanie Brown obsesses about perfect tailoring combined with comfort. The colors are dark browns, grey, purple and mauve with accents of lime green. Melanie used luxurious leather, sheepskin, and stretch cottons and silks, as well as technology driven synthetics and faux-fur.

The Brown Clothes woman doesn’t have one look but she puts on clothes that enhance her mood. Her clothes complete the picture. They form the whole that is initiated from within. The Brown Clothes woman wants to feel beautiful in her clothes and is not afraid to stand out in the crowd.


Picture by Ady van der Plas

About Brown Clothes and Melanie Brown

The British designer Melanie Brown started the label Brown Clothes in June 2007. Melanie Brown has won several fashion awards and competitions, including the Frans Molenaar Haute Couture Prize, the Fashion in the Air Competition (Stedelijk Museum Amsterdam) and The Who’s Next New Talent Competition (Who’s Next International Fashion Fair, Paris).

Melanie Brown trained at The Gerrit Rietveld Academie, Amsterdam and the Rotterdamse Snij school. Melanie Brown works in the Brown Clothes Studio-Boutique in the Hazenstraat in Amsterdam, where the clothes can be bought of the peg and made to measure.

I was honored to be working backstage as the Makeup ‘Chef de Cabine’.


Make up by Master makeup artist Amanda Rijff for Laura Mercier
Assisted by makeup team provided bij The House of Orange

Brown Clothes: www.brownclothes.eu

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