The Estée Lauder Companies’ Breast Cancer awareness campaign celebrates its 20th anniversary in the fight against breast cancer. The awareness campaign which was launched in 1992, is the largest global charitable initiative and operates in more than 70 countries. As you might know the little Pink Ribbon has been created as the global symbol for breast health.
The mission of the BCA Campaign? Fighting against breast cancer by disseminating knowledge and finance for medical research. For instance; During the month October AVEDA will donate € 3.30 from the sale of each Aveda Hand Relief tube for the purpose of research. The limited edition Hand Relief is specifically designed for the breast cancer month packaged in a 150 ml tube, normally 125 ml, and should remind every woman to regularly examine her breasts for signs of breast cancer.
The cream contains natural herbal ingredients, has a rich and creamy texture that will leave dry hands silky soft.
Aveda’s hand relief is available at salons & spas throughout the month of October.
This year’s limited edition range consists of Aveda hand relief, Dramatically different moisturizing lotion by Clinique, a Chubby stick moisturizing lip balm in: Plumped Up Pink, a dream lip collection duo in a snakeskin pattered bag by Estee Lauder and the Lauder’s new Perfectionist CP+R wrinkle lifting serum with a Pink Ribbon keychain.