NEW Faux Lash Mascara by Laura Mercier

Open your eyes to Laura’s luxurious new mascara—created specifically to give eyes the look of false lashes. As you know Laura Mericer is a renowned makeup artist and she really knows the dramatic impact of false lashes.

With that in mind, she created her latest mascara to give real lashes extreme volume and length for intense. exaggeration and drama. The formula is extra-smooth, glossy and good-for-lashes, created with a blend of waxes and absolutely no fibers. You can build rich and exaggerated lashes that are extraordinarily thick, super-shiny and conditioned. You’ll never need to bother with false eyelashes again.

The key ingredients are  a wax blend of Carnauba, Beeswax and Jojoba that delivers extraordinary volume and glossy conditioning. Acacia imparts extreme volume and creamy texture to the formula while enhanced color agents provide an intense black pigment for extreme colour payoff.

The brush is amazing as the dual sided brush head has short bristles on one side that provide maximum color deposit and long bristles on the other to allow for maximum buildability. Yes!

Available from the end of July 2012

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